Cotton & Blends — the wholesale buyer’s fabric guide

What these grounds are

The everyday-luxury family is built on mercerised cotton and cotton-silk blends. Mercerisation — a controlled caustic-soda bath under tension — gives combed cotton a soft lustre, stronger yarn and better dye uptake: a cotton that looks tailored and keeps its colour through wash cycles.

Cotton-silk blends split the difference between the two fibres: cotton's breathability and easy care with silk's sheen and fall. On the shelf that reads as a kurti or set that is comfortable enough for a workday and dressy enough for an evening.

Prints live here. Block prints and printed motifs read best on cotton grounds — our printed kurti line runs on cotton and cotton-crepe grounds, where the print sits crisp and the cloth keeps its shape through wear cycles.

Drape and hand-feel

Matte, tailored and quiet — mercerised cotton has lustre without shine, so the garment photographs honest and wears that way too.

The blend grounds add a soft fall that pure cotton lacks: a cotton-silk kurti drapes closer to occasion wear while still laundering like a daily. Structured-casual is the honest one-line description.

Breathability is the whole point of the family — these are the pieces your customer reaches for on the fifth consecutive workday, which is exactly why they reorder.

Care — what to tell your customers

Plain grounds take a cold, gentle machine wash; embroidered pieces should be dry cleaned. A medium iron finishes both.

Because mercerised yarn holds dye better, the colour survives the wash cycles that daily pieces actually get — say so at the counter, it closes the sale.

Buying cotton grounds in bulk

Daily wear earns daily reorders — the practical behaviour of cotton grounds in a wholesale programme:

• Entry MOQ 24 pieces per line — 3 colours × 2 size-sets (each set covers L, XL, XXL, 3XL); replenishment production lots run 120 pieces per design per colour.
• Wholesale band ₹550–₹1,200 per piece across the catalogue; production orders deliver in 10 days flat on a written quotation from confirmation and advance receipt — every line, no exceptions.
• Pre-shrinking and lot-consistent dyeing manage the two things buyers worry about with cotton — shrinkage and shade drift between repeat orders.
• Print and plain in one programme: block-printed kurtis and solid embroidered sets share the ground family, so a shelf can carry both from one quotation.
• AZO-free dyes and documented dye lots — the compliance paperwork export buyers ask for travels with the consignment.

Swatch cuts of the current cotton grounds ship with the first quotation — mercerised lustre is easier to judge in hand than on screen.